Over the course of two years, there has been a continuous campaign with focus on Smithsonian's Bird-Friendly, shade-grown coffee. In 2020, multiple pieces were designed by Oliver Russell & Associates including digital ads, social banners, as well as marketing collateral such as mugs for gift shops, aisle hang-tags, window decals, stickers, and table-top stands that will be placed on counters that offer the Bird Friendly coffee.
Bird Friendly Coffee Social Media
Smithsonian National Zoo & Conservation Biology Institute Homepage Banners
Bird Friendly Coffee Collateral